Tabal Chocolate, a small bean-to-bar operation in Wauwatosa, WI, was in need of a refresh for their beverage and cacao offerings, which had scattered and disparate packaging. I led a packaging rebrand to elevate and modernize the product lines, introducing a style guide to establish a consistent brand identity. Illustrated elements retain a playful feel and give a nod to the company’s handmade, artisanal origins.